About us
Travelance: The ally of travel agencies
Travelance is a loyalty ecosystem created to provide greater value to travel agencies and agents in Spain and Portugal through a network of leading industry partners. We bring together the best brands to offer exclusive benefits, boost sales, and support agencies in their growth.
Our offering is unique because we have two fully compatible loyalty systems: Travelance Club, which rewards agencies, and Travelance Rewards, which directly rewards travel agents. This dual benefit sets us apart and reinforces our commitment to those who are part of Travelance.
Soltour, a founding partner and driving force behind Travelance, is part of this project, backed by Piñero, contributing stability, continuity, and a long-term vision to continue developing initiatives that generate value for travel agencies.
The name Travelance comes from the combination of “Travel” and “Alliance,” reflecting our passion for travel and the power of collaboration. Today, that spirit evolves into a community that rewards trust, fosters relationships between agencies and partners, and creates new growth opportunities.
Our value proposition
Our value proposition is based on offering travel agencies much more than a loyalty program.
We bring together leading industry partners to provide them with a comprehensive offering, including exclusive benefits, campaigns, training, and tools to help them sell more and better.
Product portfolio
Comprehensive, competitive, and distinctive. Our extensive catalog offers options that stand out in the market, satisfy diverse demands, and ensure an exceptional travel experience.
Higher profitability
Each booking that travel agencies make through different partners leads to an increase in profitability for the agencies, thus boosting their growth.
Customer loyalty
Two separate loyalty programs: one for travel agencies and another for agents, offering exclusive benefits for each booking made through our partners, strengthening collaboration.
Closeness and support
The sales teams of Travelance’s various partners work independently but in a coordinated manner, forming the largest network in the tour operator sector.
Comfort and service
We simplify the work of travel agencies through a single login and unified access to bookings. This streamlines their daily operations and improves the customer experience.
Warranty
All operators have extensive experience, with solid commercial and sustainability policies, as well as operational guarantees such as after-sales service or 24/7 service at the destination.
Visibility
Our marketing service enhances the presence of the hub and all the brands, ensuring that they effectively reach our customers and stand out in the tourism market.
Innovation
We create initiatives that bring real value to travel agencies: exclusive campaigns, training, tools, communication, and a system that rewards both the agency and the agent.
Events that make a difference
Connect with Travelance
At Travelance, we believe in genuine connections and the importance of sharing experiences. That’s why we organize key events where agencies and industry professionals can find inspiration, learn, and celebrate their achievements together.
The key fair
Our big event at the most important tourism fair, where we present new products, trends and strengthen alliances.
connect and grow
Travelance
Road Show
A tour through different cities in Spain to be closer to you, with training, networking and growth opportunities.
Celebrating excellence
Awards
Travelance
La gran noche del turismo, donde reconocemos la excelencia de las agencias y celebramos juntos el éxito.

















